Lula’s Winning Digital Strategy Against the Far Right is Spreading Globally

The strategy that helped President Luiz Inácio Lula da Silva defeat Flávio Bolsonaro in the 2026 presidential election is crossing borders. In France, Spain, and Argentina, groups inspired by the Brazilian experience are already replicating the methods used during the Workers’ Party campaign.

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Lula’s Winning Digital Strategy Against the Far Right is Spreading Globally

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